Last year, during the Cowboys' Thanksgiving Day game, Avatar teased its upcoming release on the crazy ass monitor they have in the stadium. The game was a nationally televised game on FOX and Brad, Terry, et. al. hyped it up during the pre-game. That alone made me not watch it.
John Pricci has a post concerning the lack of advertising for the R.A. v Z. match up. How the NTRA, the self proclaimed marketing branch of the game, might be so cash strapped to preclude its purchasing air time to promote the event.
Is it possible, right now, they might be rifling through the sofa cushions, looking for spare change to make a D-Daylike push to get the upcoming Secretariat movie in the mainstream? A crazy media blitz, with universal track support and a coordinated effort by racing jurisdictions to cash this ticket? Buying up air time during the KD broadcast?
If not, they should be.
27 February 2010
Ansoff Matrixing
Subscribe to:
Post Comments (Atom)
The Bid
Greatest horse ever to look through a bridle
Posts
2 comments:
It's too bad the race isn't at NYRA. They would have done a better job promoting the event.
The Secretariat movie is being made by Disney. It will be heavily promoted and pushed by them, a for profit stock company, and I am sure will do well.
Post a Comment