What did the XFL, USFL, WFL and NFL Europe (or whatever the hell they ended up calling themselves) get wrong?
They went up against the NFL. Arguably the strongest sporting brand in North America.
Racing has no such creature.
What is to stop a renegade but well meaning group of millionaire owners from going it on their own and setting up a racing league without all the crap? Get the Sheikhs and Halsey Minor involved. Put the money into it and get it right from the start.
Use alternate tracks if you have to. Aiken, SC has a nice little meet that no one has ever heard of. Double up at tracks that do harness racing. Have the sulky gang go Thursday/Friday and the thoroughbreds run Saturday/Sunday. Keep the meets short. Make it a tour, like the circus but without the freaky ass clowns.
Ban all drugs, impose stiff and immediate penalties for violating the rules and go after sponsors. Use the sponsors to fund the purses. Make gambling ancillary. Serve good food.
Show the public everything that is good about this game.
After all, nobody took the AFL seriously until a good 'ol boy from Alabama pulled a shocker in Super Bowl III.
05 January 2009
Arena Racing League
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The Bid
Greatest horse ever to look through a bridle
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3 comments:
Serve good food! go after sponsers! You mean, actually market the product? Egads, your kidding me?
Joe Willie may have attended the University of Alabama under the tutelage of the great Paul "Bear" Bryant. But he was no Good ol' boy being from Beaver Falls, Pa.
SS-I know. I'm off my meds.
Weasel-Thank you. You proved the point of my subsequent post.
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